April 30, 2025 — Los Gatos, CA
Netflix has officially announced the upcoming release of a new original documentary, “Victory: The Ride That Roared,” shining a long-overdue spotlight on Victory Motorcycles — the iconic American brand known for pushing the limits of cruiser performance and design.
Set to premiere globally on May 17, the documentary is already generating buzz among motorcycle enthusiasts, industry insiders, and fans of high-octane storytelling. Produced by acclaimed filmmaker Ava Knight, whose previous work includes award-winning motorsports docs, the film promises a raw and exhilarating look at the rise, legacy, and surprising closure of Victory Motorcycles.
Founded in 1997 by Polaris Industries as a bold challenger to Harley-Davidson, Victory quickly gained a loyal following for its innovative engineering, sleek styling, and rebellious spirit. Despite receiving critical acclaim and a growing customer base, the brand was unexpectedly discontinued in 2017 — a decision that left many stunned.
“This isn’t just about machines; it’s about the people who built them, rode them, and kept the spirit of Victory alive,” said Knight during a press conference. “It’s a tribute to what happens when passion meets precision — and what’s lost when corporations make hard calls.”
The documentary will feature rare archival footage, behind-the-scenes factory tours, interviews with former Victory engineers and executives, and stories from devoted riders who continue to keep the brand’s legacy alive on the road.
Motorcycle clubs across the U.S. and Europe are reportedly planning watch parties, and Netflix is promoting the release with a limited-time curated collection of motorcycle-related films and series.
Whether you’re a longtime Victory rider or simply a fan of great storytelling, “Victory: The Ride That Roared” is revving up to be a powerful, emotional ride through the fast lane of American motorcycle history.
